I integrate business strategies, marketing tactics, and creative concepts to help brands grow.

Creative Director

My collaborators and partners describe me as a bridge-builder. My experience in client relations and my willingness to genuinely listen make me an efficient manager capable of leading large-scale projects.

 

I consider myself a business-oriented creative director. I combine organizational strategies with brand development expertise to ensure the creation of consistent, powerful brand experiences.

 

My responsibilities include developing brand foundations, providing creative directions, managing production partners, and leading creative teams to meet requirements and deadlines.

 

Over my career, I have nurtured a reliable reputation for cost optimization, actionable recommendations, and casting a critical eye on spaces and objects, always with a view to simplifying people’s lives.

 

I conquer complexity and the lack of meaning to reveal a brand’s true purpose, thereby enriching its presence and impact in the world. Then, I simplify complex ideas to its essence, so that it communicates clearly.

Corporate clients

AXA
Espace MV3
Kanvass Furniture
Keller Williams
Lemay Architecture
Mom Cleaning
Videotron
Zymeworks

Public clients

Agency for Cooperative Housing
Golden Square Mile District
Institut National du Sport
Printemps numérique
University of Toronto
Université du Québec à Montréal

Giving back

Concertation Montréal
Centrale des artistes
Geneva Centre for Autism
Inter-Society for Electronic Arts
Juvéna service sociale
Musée des Hospitalières
Musée Dufresne-Nincheri
Support Your Way

Social good initiative

Action contre le racisme
Love Lives Inside
Minorité (In)visible

Expertise

Building unifying brands
Conceiving meaningful concepts
Leading and managing teams
Planning operations
Holistic business approach

Skills

Emphatic listening
Relationship building
Complex problem-solving
Long range thinking
Simplify decision-making

Personality

INTJ – Mastermind
Intuitive and rational
Observant and curious
Calm and poised
Leadership and loyal

Interests

Art and culture
Design and architecture
Photography and travels
Social good and humanities
Strategic and team games

Type Directors Club 57 
Certificate of excellence

 

HOW International Design
Outstanding achievement award

 

Creativity 41st Print & Packaging
Best of category: platinum award

 

Applied Arts Design
Youngblood award: highest score

Concours Grafika Infopresse
Prix Grafika

 

Design Edge Canada
Regional design award

 

Coupe International Design
International design award

 

Adobe Achievement Award
Print communications semifinalist

UQAM Year-End Exhibition
Finalist in competition

 

Concours Grafika Infopresse
Prix Grafika

 

Week of Action Against Racism
Winner of identity campaign

 

ICOGRADA Design Week
International poster exhibition

Centre de Design
Urban play exhibition

 

Urbania Magazine
Finalist for magazine cover

 

Warren G. Flower Art Gallery
Maximilien vox poster exhibition

 

Junior Achievement
Certificate of junior achievement

SVA School of Visual Arts – INC

New York MPS in Branding:
degree program that examines the relationship between design and strategy. The power of design thinking as a way to combine creative skills with the problem-solving. The decision-making processes of design and business.

UQAM School of Design – 2011

Montreal BFA in Graphic Design: theoretical and practical degree program emphasizing research, reflection, analysis as well as exchanging ideas and experimentation. Integration of design thinking concept into work and design approach.

Acclivus Certification – 2008

Certificate in Corporate Management and Sales: theoretical and practical training program of the Acclivus approach. Applying appropriate management methods in order to reach and exceed sales objectives and strengthen business relationships with clients.

Dawson College – 2005

Diploma of College Studies: graduated from a three-year technical college program specializing in graphic and applied design. Practical and professional training involving research and exploration. Ensure effective oral and written communication skills.

about me
about me

my truth

branding
branding

communication & marketing

photography
photography

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